The Norwegian company Hammel has signed a contract with Bohus, which now will sell their products in 61 Bohus furniture stores. The whole project with building up new showrooms and making new marketing campaigns must be done in 60 days.
- An important factor was that Mistral is a made product that has been around since the early 90s. It is a well-known brand that stands for quality and flexibility. Furthermore, it has been important that the products are produced close to Norway, product director Frank Ove Lind from Bohus says in a press release.